Although the Alienware Steam box was confirmed last week and tipped to launch in September with no retail price confirmed. The company has now claimed that the price will be in the same bracket as the Xbox One and will represent a bargain.
Alienware marketing director Bryan De Zayas told Trusted Reviews;
“The commitment we are making from a price perspective is that it will be competitive with Xbox One and PS4.”
“That price will be for the box and we will be shipping it with a Valve controller.”
Some are arguing that price matching with the Xbox One could be a setback as the Alienware device does not have a Blu-ray drive or Kinect device, Alienware suggest that it offers better value.
“From a price point perspective, we actually think that costing as much as an Xbox One or PS4 is going to be a big benefit.”
“It will help better align us with that mentality from a gaming perspective that this fits in the same living room model.”
(via Techday)